Turn “what would it cost?”
into a real opportunity.
Online Pricing helps HVAC and roofing businesses reach homeowners exploring replacement costs—before they start comparing contractors.
Make the next step
easier to take.
Homeowners often want a starting price before they are ready to pick up the phone. Your pricing experience gives that curiosity somewhere to go.
UpFrog builds the campaign around your pricing experience, follows up with the homeowner and schedules the appointment. Your team confirms the scope and provides the final proposal.
A starting point for the homeowner.
- ✓Your business and your price ranges
- ✓Homeowner interest before active comparison shopping
- ✓Follow-up through scheduled appointments
- ✓Final scope and pricing confirmed by your team
Exclusive territories available.
We handle the work
between interest and appointment.
- 01
Create the ads
Videos and static creative that introduce a clear offer to homeowners.
- 02
Run the campaigns
Campaigns that create interest in your services and bring homeowners into the conversation.
- 03
Contact and nurture
Follow-up that carries homeowner interest toward a real appointment.
- 04
Book in your CRM
Appointments placed directly in your system so your team can confirm and run the calls.
See Online Pricing
in a roofing business.
Florida Elite Roofing
ROOFING · Central Florida
107 roofs sold. A clear view of what produced them.
A roofing company launched in 2024 needed to build recognition and put estimates on the board across Central Florida.
Read their storyRoof sales from UpFrog leads
Media + fees
February 2025 - May 2026 · 16 months. Revenue divided by total spend is not profit. Individual results vary.
Clear expectations.
Who is Online Pricing for?
Our flagship Online Pricing program serves HVAC and roofing businesses.
What does UpFrog handle?
We create the videos and static ads, run the campaigns, contact and nurture homeowner inquiries, and schedule appointments directly into your CRM. Both programs include this service.
What does my team need to do?
Confirm appointments, run the calls, deliver quality work and share sales outcomes. Keep us informed about your capacity so the program fits what your team can handle.
Are exclusive territories available?
Yes. Exclusive territories are available.
See how it would work
for your business.
Get the UpFrog demo sent straight to your phone.